When you spare no expense to choose a hotel, you aim to enjoy everything, the destination, its surroundings, gastronomy, shops, nature … but, above all, its accommodation. Booking a 5-star hotel in Tenerife or a luxury resort in Majorca implies a motivation which cannot be easily observed with the naked eye: the travellers want that the hotel provides them with a memorable experience, regardless of whether the destination is or is not what they expect.
In this sector of luxury resorts is where the Spanish tourism invest the most, since the emerging countries such as Tunisia and Morocco, are offering high quality hotels at really affordable prices. The lack of safety in these countries is no longer what it was, they have improved their treatment to the tourist and have created spaces reserved for them in which, besides allowing to find the essence of the country, they give them traditional western services: healthcare, security, leisure areas, private beaches … Spain seems to have seen, finally, the danger of losing this important market. This is why, the big chains are working hard to create an army worthy of facing the new Mediterranean titans.
The Grand experience
That’s how the Iberostar Grand Collection was born, one of the most outstanding hotel companies in recent years in our country. Although they have luxury hotels in Saïdia, Berkane or Sousse, they keep its firm commitment to the national territory as the spearhead of its strategy with the sector of luxury travellers.
The islands are their favourite destination. And Tenerife, the apple of their eyes. In this Canary Island is where most of their hotel flagships are located: Grand Hotel Mencey, historic 5-star hotel in Santa Cruz de Tenerife and prime example of its most valuable holiday accommodation in Spain. Along with this emblematic hotel, stand out others like Grand Hotel El Mirador and Grand Hotel Salomé, luxury resorts located in front of the best beaches in Costa Adeje
5-star hotels where space and services are the centre of attention. Iberostar has focused it work on developing accommodations where the traveller can enjoy a week of experiences without leaving the resort, with all types of exclusive activities ranging from gastronomic tastings with Michelin Star chefs and spa centres and luxury wellness, perfect to spend a few days of recovery after a frantic work routine. Although they are more intended to adult guests, they do not exclude family trips and have managed to balance the needs of both types of travellers with different spaces, family services for parents to enjoy their stay while kids use their energy in games accompanied by professional instructors and personalized attention, offering unique and different experiences for each guest.
Along with Iberostar, Barcelo group has also developed a number of 4-5 star-hotels specifically designed to meet the needs of the most demanding travellers who do not mind paying what things are really worth. So, it i worth mentioning the Corralejo Bay, an Adults only hotel next to Grandes Playas in Fuerteventura; the golf resort in Jerez next to the Montecastillo Golf MotoGP circuit, and the hotel for events in Seville, Barceló Sevilla Renacimiento.